The multi-award-winning singer and businesswoman from Barbados, Rihanna, has revealed that the 2024 Paris Games will officially recognize her 2017-founded beauty brand, Fenty Beauty, as a “premium partner.”
During the month-long international event, Fenty Beauty will be partnered with the 2024 Olympic Games in Paris.
On Thursday, July 18, Rihanna announced the news on social media.
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“tried to tell y’all….we outside all 2024!!! PROUD to announce that @FentyBeauty is a premium partner of the Olympic AND Paralympic Games baby,” the 36-year-old singer shared a picture of herself walking in front of the famous Eiffel Tower while clutching an enormous lip gloss that just so happens to be sipping wine.
The original shot had hubby A$AP Rocky, but he was digitally altered to remove him. The popularity of the Fenty brand has skyrocketed since its establishment. According to Forbes, the company is today valued at about $3 billion!