Michael Uchegbu, a well-known actor from Nigeria, has advised Ghanaian film industry participants to focus on creating a distinctive brand instead of wasting their time trying to win over Nollywood.
The individual made the observation that Nollywood, which is currently on par with Hollywood and Bollywood, has risen to its current position by perseverance and invention, and that attempting to compete with the business will actually hinder the growth of Ghana’s film industry.
The Anomalous actor claimed that those involved in the Ghanaian film business may pick up a lot of knowledge from their Nigerian colleagues in a conversation with Graphic Showbiz.
Read also:Man Utd want £40m for winger Sancho this summer
“The GH movie sector is not making much progress due to the lack of drive among its players to achieve global success and that is what is hindering its growth. So the best bet is to learn from Nollywood and not spend precious time trying to compete with them.
“Filmmakers in Ghana could harness the experiences and practices of Nollywood to overcome the sector’s current challenges. They also need to strategise to build up the industry by producing exceptional movies that can gain international recognition instead of rivalling Nollywood,” he added.
He also emphasized the value of hard effort, dedication, and teamwork in fostering the development of Ghana’s film industry.
“Nigeria’s movie industry is far advanced in my opinion because we are a go-getting nation while Ghanaians are more relaxed and calm so I think the way to go is to learn from each other and build each other up. Ghana and Nigeria should not compete if we are to build Africa and our respective industries,” he noted.
