OpenAI is outpacing its competitors in attracting enterprise AI spending, according to transaction data from fintech firm Ramp.
Ramp’s AI Index, which estimates AI product adoption rates using Ramp’s card and bill pay data, indicates that 32.4% of U.S. businesses subscribed to OpenAI AI models, platforms, and tools as of April. This is up from 18.9% in January and 28% in March.
Ramp’s data shows that competitors have struggled to achieve similar growth. Only 8% of businesses subscribed to Anthropic’s products as of last month, compared to 4.6% in January. Google AI subscriptions declined from 2.3% in February to 0.1% in April.
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“OpenAI continues to add customers faster than any other business on Ramp’s platform,” wrote Ramp Economist Ara Kharzian in a blog post published Tuesday. “Our […] Ramp AI Index shows business adoption of OpenAI growing faster than competitor model companies.”
Ramp’s AI Index isn’t a perfect measure, as it only examines a sample of corporate spending data from around 30,000 companies. Additionally, it may miss spending lumped into other cost centers because it identifies AI products and services using merchant names and line-item details.
However, the figures suggest that OpenAI is solidifying its hold on the large and growing enterprise market for AI.
In a report published in April, OpenAI reported having over 2 million business users, up from 1 million in September. The company expects enterprise revenue to significantly contribute to its bottom line. According to Bloomberg, OpenAI projects $12.7 billion in revenue this year and $29.4 billion in 2026.
OpenAI, which doesn’t anticipate being cash-flow positive until 2029, is considering charging business customers thousands of dollars for specialized AI “agents” designed to aid with software engineering and research tasks.
SOURCE: TECH CRUNCH