A new study has found that companies are still making spurious claims about the nutritional value of baby formula despite rules designed to curb the way they are advertised.
Scientists from Imperial College London looked at how hundreds of breast milk substitutes were marketed in Nigeria and South Africa, as well as 13 other countries across the world.
They found that most products gave no scientific references for their health claims or made claims that are not supported by robust clinical evidence.
The researchers are calling for greater regulation and oversight.
The World Health Organization recommends that babies be exclusively breastfed for the first six months of their lives.
Source: BBC
