In the event that he is elected president, Dr. Mahamadu Bawumia, the flagbearer of the New Patriotic Party (NPP), has pledged to establish digital outlets for Ghanaian artists.
‘Ghana’s Next Chapter: Selfless Leadership and Bold Solutions for the Future’ was the title of his speech, which he delivered on February 7, 2024, at the University of Professional Studies in Accra.
“We will introduce other initiatives such as digital and streaming platforms for our artists to make tourism and the creative arts a growth pole in Ghana,” he said.
In the 2020 Manifesto of the New Patriotic Party (NPP) on the creative industry, the party made a similar promise.
“We will build a digital platform for artists to make their products available to the global market,” the NPP stated.
In addition, Dr. Bawumia pledged to expand on Ghana’s Beyond the Return, December celebration of the Year of Return.
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He went on to discuss easing the tax burden on creatives.
“Tax incentives will also be provided for film producers and musicians,” he noted.
Finally, Dr. Bawumia, currently the Vice President of Ghana, said “to boost tourism and job creation, my government will implement an e-visa policy for all international visitors to Ghana to enable visas to be obtained in minutes subject to security and criminal checks.”
Stakeholders in the creative industry have taken the New Patriotic Party (NPP) very seriously because of its broken promises.
The establishment of the Creative Arts Fund to assist artists and the building of theaters in Kumasi, Takoradi, and Tamale are only a couple of the unmet promises made by the NPP.
In addition, the NPP declared that “as part of the entrepreneurial hub’s strategy, we will establish, in partnership with the private sector, large recording studios in Accra, Kumasi, Tamale, and Takoradi, given that our artistes do not have the capital to set up studios.” Recording artists can rent out these facilities to use for their productions.” Furthermore, that promise has not been kept.
Lastly, work on the conference and exposition center still needs to be done at the Ghana Trade Fair Company location in Louisiana.